Data-Driven Decisions Made Easy With DataSwitch’s DS Integrate

When it comes to Data Modernization from on-premise to the cloud, DataSwitch is a proven leader, especially in automating the migration processes. With its trio of tools— DS Migrate, DS Integrate, and DS Democratize—DataSwitch covers the entire data transformation lifecycle. 

Many companies struggle with data trapped in siloed systems, where marketing data might reside in a CRM while financial data sits in an ERP. This fragmentation makes it challenging to gain a unified view of business. Here’s where DS Integrate comes into the picture.

DS Integrate acts as a bridge between various data sources, making it easy to combine and organise data for specific purposes. It simplifies handling previously unstructured data, ensuring seamless integration and usability.

DataSwitch is compatible with legacy systems, including Oracle, Teradata, Netezza, Informatica, SSIS, and DataStage. Additionally, DataSwitch supports integration with modern cloud platforms like AWS RedShift, Snowflake, BigQuery, DataBricks, and Spark.

Why Choose DS Integrate? 

Traditionally, data ingestion and transformation can be complex and time-consuming, requiring manual coding or scripting. DS Integrate offers a user-friendly interface with pre-built connectors and functionalities, allowing businesses to ingest data from various sources and transform it into a usable format without extensive coding expertise. 

‘With no code, DS Integrate will reduce dependency on core technology personnel, allowing business professionals themselves to perform data analysis. That is one of the objectives. It’s not that DataSwitch is killing jobs,” said DataSwitch chief Karthikeyan Viswanathan in an exclusive interview with AIM.

DS Integrate automatically generates code to create a knowledge base in a format compatible with cloud databases such as Spark, Talend, Matillion, DataBricks, and more. It comes with data standardisation. 

“DataSwitch’s DS Integrate is designed to handle data arriving in various formats, including PDFs, images, text, ODBC, and JDBC. It follows industry-standard coding practices to transform this diverse input into a structured data catalogue,” said Viswanathan. 

After standardising data, DS Integrate enables users to convert raw data into valuable insights without requiring advanced coding skills. 

This approach, termed as Citizen Data Engineering, dramatically improves accessibility to data engineering, encourages innovation and agility, facilitating quick adaptation to changing market dynamics.

“A minimal understanding of technology is needed. Someone with a clear understanding of what they want to achieve can perform data engineering easily with DS Integrate,” said Viswanathan. 

Who Can Benefit from DS Integrate

DataSwitch primarily serves companies facing challenges in data migration, data integration from multiple sources, and data transformation for analytics. The company primarily provides services to global system integrators.

Viswanathan said DS Integrate is a perfect tool for junior engineers and freshers at multinational or top service providers  needing more experience. He added that DS Integrate incorporates expertise equivalent to that of a ten-year experienced engineer. 

According to him, while experienced engineers demand higher salaries, companies can leverage freshers’ capabilities using this tool to successfully complete projects. “Freshers can use DS Integrate, which benefits  their firms by delivering more projects. This will also create more job opportunities for junior engineers,” he said.

DataSwitch is also targeting the Global Capability Centers (GCCs) market in India and globally. A Nasscom-Zinnov report reveals that India had 1,580 GCCs with 1.66 million employees as of 2022-23. 

In the first half of 2023, 18 new GCCs were established in Tier-I cities such as Mumbai, Pune, and Bengaluru. Viswanathan explained, ” For businesses, the purpose of GCCs is to develop their teams in India instead of hiring professionals from companies like TCS.” 

He further added that GCCs often rely on standard technologies that can become outdated over time, emphasising the need to adapt and evolve beyond their initial setups. 

“DS Integrate is a handy tool for them, given their expertise in legacy technology. With DS Integrate, a simple click generates code more efficiently than even trained, experienced individuals,” concluded Viswanathan.