Dive into our comprehensive Thryv review to explore its top features and built-in integrations.

Thryv Business Center

Base price:	Starting at $228 per month
Free trial length:	None
Free plan available:	Not available

Pros and Cons

Pros

• Secure client portal to process payments
• A minimum of 5,000 email and short message service (SMS) marketing messages monthly
• Native appointment booking feature
• Professionally designed websites on the Professional and Unlimited plans

Cons

• No free plan or free trial
• Health Insurance Portability and Accountability Act (HIPAA)-secure CRM features require a paid add-on of $29 per month
• Does not offer per-user pricing

Who is Thryv good for?

Thryv is a good option for organizations that want a surefire monthly cost that is not based on the number of users. It’s also ideal for teams that want to eliminate using another scheduling tool, such as Calendly, and have it integrated within their CRM. Plus, it gives users a secure client portal for booking appointments, making payments, and sharing documents, which many CRM software tools don’t offer.

Who shouldn’t use Thryv?

Thryv doesn’t offer a free plan or a free trial, so teams looking for those features should consider a CRM platform, such as Zoho CRM or HubSpot’s free plan. It also doesn’t offer per-user pricing, so the minimum a team will pay is $228 per month, regardless of the number of users.

It also does not have a discounted rate for an annual membership commitment, so it’s not well-suited for those who want to pay for a year upfront. Finally, since Thryv is designed to be wraparound software for many business functions, it’s not the best fit for teams solely looking for CRM features, such as contact management and deal stage tracking.

Thryv service plan overview

Thryv Business Center offers three plans billed per organization or location, rather than using a per-user pricing scheme. While its website does not state how many users each plan supports, chatting with a customer support rep provided the information that each plan supports up to five users, and adding additional team members costs $20 per user, per month, for up to 10 users, and $16 per user, per month, for over 10 users. 

Monthly billing is the only option available, with no discount for a yearly commitment. Companies shopping for the best value with Thryv as a CRM solution should opt for the Plus plan, which includes all CRM and payment processing features, including the secure client portal to manage payments and documents. 

Best Thryv CRM plan for small businesses: Plus Plan

For small to medium-sized businesses (SMBs) looking for the most benefits of a CRM tool investment, the Plus plan is the best option as it provides all the core CRM features a business needs. It also includes up to 5,000 email and text messages monthly, which should be enough to support most SMB teams.

Other services Thryv offers 

There’s a reason Thryv markets its CRM solution as a Business Center. The software offers more than core CRM features and can handle many business functions that can potentially eliminate the need for additional software costs. Some of its top additional features include:

• Custom invoices and estimates: Users can create estimates and invoices inside the platform and send them to customers without integrating additional software. 
• Social media management: Teams can connect their social media accounts (Facebook, X, LinkedIn, Instagram, and Google Business Profile) to create and schedule social media posts, which can eliminate the need for separate social media management software.
• Document file storage: Each plan includes a minimum of 20GB file storage.
• Payment processing: The platform allows users to accept digital payments in the platform and even see upcoming and overdue payments.
• Secure client portal: Customers have access to a portal where they can send messages, store files, and pay for services. 
• Online listings and reviews: Users can view and respond to customer reviews within the platform. 
• Appointment booking: Clients can book appointments with team members, removing the need for a third-party service. Each team member can also have customized booking schedules and calendars. 
• Professional website: The Professional and Unlimited plans come with a professional website with up to 15 landing pages. 
• Email and SMS messages: Each plan includes a minimum of 5,000 email and SMS marketing messages monthly. 

Thryv platform and customer support 

While Thryv may be more expensive than some other CRM solutions, it offers extensive customer support. Every team is assigned a dedicated Thryv Service Specialist to assist with onboarding. Thryv users also have access to 24/7 phone, email, and live chat support. 

Additionally, Thryv offers a robust online community for users to find answers to common questions. It also has a podcast, blog, how-to videos, and webinars. 

Is Thryv secure?

While security features are not listed clearly on the Thryv website, you can see details in its comprehensive terms of service, which are publicly available. The terms of service state that users are responsible for maintaining the security of their credentials and users are responsible for any charges, damages, or liabilities due to account credentials being compromised. It also states that members must notify Thryv of any security breach or unauthorized account use. 

However, the terms of service also note that Thryv is compliant with United States data protection laws. Additionally, the payment processing feature is fully secure, including Payment Card Industry (PCI) compliance, which protects cardholder data. 

Thryv user reviews

In general, Thryv has positive user reviews. On GetApp, it earned a score of 4.2 out of 5 stars with around 500 individual reviews. Most users praised the robust customer support and comprehensive features available outside of core CRM features. Some users said it took a long time to onboard their team and that it has a steep learning curve. 

On G2, Thryv earned 4.6 out of 5 stars with nearly 400 user reviews. Again, members commented on the exceptional customer service via 24/7 support via the channel of their choice and streamlined business functionality. Many members commented that they like the integrated social media management tools. However, some users thought it was too expensive for what is offered and that it was difficult to learn and use effectively. 

Compare Thryv alternatives

Freshsales	Zoho CRM	Apptivo
Base monthly cost per user	Base monthly cost per user	Base monthly cost per user
Starts at $11; free plan for up to three users	Starts at $20; free plan for up to three users	Starts at $20
Maximum number of users	Maximum number of users	Maximum number of users
Unlimited	Unlimited	Unlimited
Free trial length	Free trial length	Free trial length
21 days	15 days	30 days
Learn more	Learn more	Learn more
Visit Freshsales	Read our Zoho CRM review	Read our Apptivo review

Is Thryv right for you?

Thryv is an ideal CRM solution for smaller teams needing an all-in-one business center solution alongside CRM features, such as contact and deal management. It’s best for companies that prefer a set pricing cost per month rather than per-user pricing or an annual commitment. 

It’s an excellent option for teams that want additional functionality in their CRM software, such as professionally designed websites, payment processing, social media management, a secure client portal, and appointment scheduling tools. Plus, it’s a good choice for teams that want robust customer support, since Thryv provides 24/7 support via multiple channels and a dedicated onboarding coach. 

Frequently asked questions