B.S., Entrepreneurship – Seton Hall University

In addition, students must complete the following:

Required Entrepreneurship Foundation Courses (6 credits):

• BMGT 4640 Innovation and Entrepreneurship – This course is an introduction to innovation
  and entrepreneurship and is designed to help students see opportunities in the marketplace
  and create a business that can solve problems for their customers.  Through discussions,
  lectures, and experiential activities, students will learn to apply best-practice
  approaches to designing, developing and running your own innovation-driven business
  (prerequisite BMGT 2501).
• BMGT 4565 Creativity and Innovation – Students learn the creativity, innovation, prototyping
  and problem solving skills needed for successful entrepreneurship in any context.
  (prerequisite BMGT 2501).

Required Entrepreneurship Focus Courses (choose 1 course for 3 credits):

• BMGT 3442 Social Entrepreneurship – students learn how to apply entrepreneurship concepts
  to address social issues, with an emphasis on the triple bottom line. Prerequisites:
  BMGT 4640, BMGT 4565.
• BMGT 4566 Starting a Business – using the principle effectuation and the concept of
  minimum viable product, students start the launch of a business or nonprofit. Prerequisites:
  BMGT 4640, BMGT 4565.

Entrepreneurship Application Course (Choose 1 course for 3 credits):
After completing the Required Entrepreneurship Foundation courses, students will select
one of the following application courses. The courses allow students to apply entrepreneurship
concepts in a context related to their own personal career objectives.

• BMGT 4602 Directed Research Entrepreneurship
• BMGT 4654 Internship in Entrepreneurship – students will apply entrepreneurial skills
  as they work in a start-up, established business organization or nonprofit.
• BMGT 4567 Entrepreneurship Lab Students will leverage the resources available on campus
  (e.g., 3-D printer, focus group room, graphic design department) to turn their innovative
  idea into a company or nonprofit through real-world hands-on learning and intensive
  mentoring and feedback. The class is geared for students who already have a business
  idea or a fledgling startup and desire to get to the next level.

Entrepreneurship Elective Course (Choose 1 course for 3 credits):
(note: this list includes the same courses as the electives for the Certificate in
Entrepreneurial Studies)

• BMKT/BMGT 4629 Sales and Personal Selling
• BMGT 4566 Starting a Business (if BMGT 3442 Social Entrepreneurship is taken as the
  focus course)
• BMGT 3442 Social Entrepreneurship (if BMGT 4566 Starting a Business is taken as the
  focus course)
• BLAW 4310 NA Advanced Topics (Law and Entrepreneurship)
• BMGT 3524 Doing Business in India
• BMGT 4552 China in the Global Economy
• BMGT 4560 Project Management
• BMGT 4562 Negotiation
• BMGT/BSPM 4535 The Management of Sport Organizations
• BMKT 4625 Retail Marketing
• BMKT 4631 Advertising Management
• BMKT 4633 Product Management and Development
• BMKT 4637 Services Marketing
• BFIN 4251/BAAC 3116 Financial Statement Analysis
• BFIN 3211 Financial Strategy
• BMGT 3641/BITM 3741 Supply Chain Management
• BACC 3115 Cost Accounting
• BMKT 3611 Marketing Research
• BMKT 4612 Quantitative Marketing Research

Students who do not wish to pursue the Concentration in Entrepreneurship may instead
pursue the Undergraduate Certificate in Entrepreneurship.