Brick Hospitality introduces advanced guest service robots across premier hotels

SAN DIEGO, CΑ – In response to the growing demand for streamlined and efficient guest services, Brick Hospitality has integrated guest service robots into the daily operations of all of its hotels. This leading San Diego-based hospitality management company is the only hotel management group with guest service robots at all their owned and operated locations. This includes their three premier properties: Hilton Garden Inn San Diego-Del Mar, Homewood Suites by Hilton San Diego-Del Mar, and Fairfield by Marriott San Diego N/San Marcos. This cutting-edge initiative underscores Brick Hospitality’s commitment to innovation and exceptional guest service.

“Robots do not replace humans – they enhance both productivity and customer service and also provide a layer of security – when our night manager is on duty, we do not want to send him/her up into the corridors to deliver to guests. Relay does that 24/7, allowing our team to remain productive,” said Robert Rauch, hotel owner and Chairman at Brick Hospitality.

Revolutionizing Guest Services

These robots are designed to assist with various tasks, ensuring a seamless and memorable stay for their guests. Brick Hospitality has partnered with Relay Robotics to map all of their hotels, enabling seamless robot navigation throughout the properties. Guests can simply call down to the front desk and order extra towels, and the robot will deliver them promptly.

Key Features and Benefits

• 24/7 Assistance: Brick Hospitality’s guest service robots are available around the clock, providing timely assistance with room service deliveries.
• Enhanced Safety Monitoring: Equipped with advanced camera systems and sensors, these robots enhance safety by providing real-time surveillance and monitoring, ensuring a secure environment for guests and staff.
• Engaging and Entertaining Interactions: These robots can tell jokes and dance, adding a fun and engaging element to guests’ stays, creating memorable experiences for guests of all ages.

“Relay helps hotels optimize staff resources by freeing team members from delivery tasks, allowing them to focus on more pressing, guest-facing matters,” said Wade Pfeiffer, CEO of Relay Robotics. “Additionally, Relay streamlines external on-demand food and beverage orders and boosts revenue for the hotel’s venues (restaurant, bistro, cafe, market, etc.) by enabling guests to order directly to their rooms via a custom QR code. On average, this is generating several thousand dollars in incremental revenue per month and can reach up to $10,000.” 

Brick Hospitality believes this initiative not only sets them apart in the competitive hospitality industry but also provides their guests with a unique and enhanced level of service. They plan to include service delivery robots at their newest hotel – a Cambria by Choice Hotels in Imperial California, which is set to open in July 2024.

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.