Generative AI

C3AI and Google Cloud Marketplace Democratize GenAI with No Code Tools


Since the inception of GenAI, C3AI has championed the technology for enterprises with C3 Generative AI. At its recent user conference, C3 Transform, the company revealed how its approach to GenAI has evolved in collaboration with Google Cloud, a company C3AI has partnered with since 2021. 

Building on the availability of C3 Generative AI: Standard Edition, C3AI’s no-code, self-service GenAI app on AWS, the company has now launched these capabilities on Google Cloud Marketplace, leveraging Google’s standout large language model (LLM) Gemini and optimizing the offering for the platform. Currently, the product is available for three industry-specific modules: manufacturing, customer service, and financial services.

Fine-Tuning 

Acceleration Economy spoke with Nikhil Krishnan, chief technology officer, products at C3AI about the announcement. He began by explaining how C3AI had been continually enhancing its GenAI offering since it was launched in 2023 and had achieved the enviable milestone of removing hallucinations. “The way we did it is a two-step process,” explains Krishnan. “Our platform allowed us to unify data at scale.

“We’re representing it virtually through virtual objects and entities and model it using enterprise object models. Then, what we did was put generative AI on top of all of that. We want to use the LLMs to talk to humans, but we don’t want the LLM to answer based on its prior knowledge.”

To combat this, the C3AI team directs the LLM to an object model where, using a retrieval assistance approach, a retrieval model will take the LLM’s question, retrieve the relevant information or required action, perform it through the object model, and then return it to the LLM to communicate with the end user. 

“We’re basically restricting the aperture of the LLM to communicate with humans and orchestrate tools, and the tools are things that we’ve spent a decade plus building, and that’s what gives us a determinism,” continues Krishnan. “The LLM doesn’t make up an answer. It gets an answer from the retrieval system which is more or less deterministic in terms of how it puts together the answers. “Then we cross-check the LLM one more time before it answers the human.”

Expanding the Reach of GenAI

“We’ve been on the Google Cloud Marketplace for quite some time now with our Enterprise Edition product,” says Krishnan. “[C3 Generative AI: Standard Edition] is a fully self service version of the C3 Generative AI product. People can come in, take the tour, and sign up for a free trial. And then at the end of the free trial, they can choose to buy it on an ongoing basis. The idea is to democratize generative AI.”

Krishna explained how users of the C3 Generative AI: Standard Edition benefitted from streamlined onboarding and a fully self-service approach.”We’re still offering our enterprise approach for larger companies that have more complex problems that want higher value outcomes,” he continues. “We have this self-service [option] for the bulk of the market and then if you want things like advanced reasoning, advanced math engine, to write your own tools, orchestrate your own tools, you can do that in the enterprise version.” 

Final Thoughts

The concept of enterprise AI can be a little daunting for smaller organizations that want to reap the benefits of the technology but are put off by the cost output and complexity of the solution. By expanding the breadth of a more user-friendly GenAI platform that enables companies to benefit from the enterprise-grade AI solutions C3AI offers, the company has not only widened its customer base but enabled new users to explore the ways in which they can use AI to expand and evolve their business. 


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