China’s Chery Automobile Forays into UK’s Car Rental Market
Chery, an automobile manufacturer, has made a stride toward entering European EV markets after its Omoda image laid out an alliance with UK vehicle rental organization Octopus Electric Vehicles.
According to the UK firm, Octopus will rent out Omoda’s battery-fueled vehicles and provide minimal-cost charging and charger establishment administrations.
The partnership between Octopus and Chery comes a month after the UK organization consented to a primer arrangement with China’s BYD to purchase 5,000 vehicles from the world’s biggest electric vehicle (EV) developer throughout the following three years.
“The fleet business in developed markets like Europe offers growth opportunities for Chinese electric vehicle (EV) makers because their cars enjoy the advantage in production costs,” said Qian Kang, a Zhejiang-based entrepreneur who owns car components businesses. “Car rental services also help Chinese EVs build their brands abroad.”
In eastern China’s Anhui area, Chery is one of a few Chinese carmakers effectively seeking development in European business sectors, alongside BYD, Zeekr, SAIC and Nio. In February, it began to sell its Omoda 5 sport-utility vehicle (SUV) in Spain, and it intends to provide the SUV in England soon, as per Victor Zhang, Omoda UK’s executive VP.
“As a new name to the UK, we know we have to earn the trust of British car buyers,” said Zhang added.
