Cloudbeat: Gen AI and Cloud for Consumer Products
Cloud is the foundation for Generative AI. With cloud-based Generative AI’s LLMs, CP organizations can more quickly make sense of their customer data—in context—to develop and prototype new products and get those new products to market faster. They can also use AI-powered analytics to get faster, more meaningful insights into their data to build deeper, tailored relationships with their customers. Deloitte’s research shows that a majority of CP organizations are doing just that. In fact, 68% are investing in cloud platforms to modernize their tech stack, and 89% are investing in advanced analytics to gain better insights.
But modernization isn’t easy. It requires a thoughtful, intentional approach that focuses on optimizing the value that cloud returns to the business. Consumer products companies can modernize by first developing a strategy that focuses on their unique needs and the path to meet those needs. It’s also essential to use cloud-native, modern software engineering principles to design a cloud-based ecosystem that’s flexible, scalable, and secure to support the ongoing journey of business and digital transformation.
