Former Snap Employees Launch Generative AI Firm Easel

A new startup, Easel, alucnhed today, saying that it has developed a generative AI app which lets you create images of yourself and friends “doing cool things”, from Apple’s iMessage. The company’s founders are CEO Rajan Vaish and Sven Kratz, both former employees at Los Angeles-based Snap. Both apparently were at Snap until 2022, when they were laid off from the company after working in Snap’s research division.