SAP aspires to become the business sector equivalent of Apple

And this support seems to be needed urgently. Many IT departments are struggling to achieve the efficiency improvements promised by tech providers, as software landscapes become increasingly complex. A significant portion of loudly announced IT projects never reach their desired goals. For instance, discussing an IT project with the executive level in the banking sector, and later conversing with employees about it, can quickly give the impression that it cannot possibly be the same transformation project. Hence, in theory at least, SAP can deliver real added value here.