The Hyundai Casper Electric Is The Cheap Small EV The World Needs Right Now
There are plenty of big, heavy, expensive EVs out there if that’s what you fancy. However, it’s likely that smaller, cheaper EVs are what will really drive greater market penetration. Hyundai’s new subcompact is betting on just that, and we got a sneak peek today.
The new model will be called the Inster in some markets, including Australia. However, in Korea, it will be branded as the Hyundai Casper Electric, as it is an evolution of the company’s petrol-powered Casper SUV. Where Inster is a clumsy name that doesn’t really roll off the tongue, Casper is instantly catchy. Sadly, it’s likely trademark concerns make it complicated for the Korean automaker to use the name globally.
Despite its small size, Hyundai doesn’t expect you to give up practicality. It’s targeting a healthy 220-mile WLTP range for the Inster, which should be plenty for city trips and some beyond.
Hyundai has only given us a limited look at the Inster so far. The full reveal is slated for the Busan International Mobility Show in Korea later this month. Regardless, it’s clear the car hews closely to Hyundai’s established modern design language. The pixelated rear tail lights and front amber lights set the tone, while the round running lights evoke fond memories of the Honda e.
Pricing is yet to be announced, though early speculation has it landing around the €20,000- mark ($21,500 USD) in Europe. That would put it right in the mix with EVs like the Fiat 500e and similar product from Chinese automakers.
Based on the look of the thing, Hyundai could probably get away with calling this thing a hatchback if so desired. However, it’s officially denoted as a subcompact SUV, despite its apparently middling ground clearance. Crossovers have crossed over so far that they’re pretty much just cars again.
As an aside, Hyundai states that the “Casper” name is based on the freestyle skateboard trick developed in the 1970s by Bobby Boyden. However, the trick is named Casper after Boyden’s own nickname—he was likened to the cartoon character because of his pale complexion. Thus, Hyundai effectively did name the vehicle after the friendly ghost.
Comparing the existing Korean-market Casper with the shadowy shots that Hyundai released today, it’s clear the company got the design right from the get go. It has pleasant lines with a touch of retro feel, a design ethos that Rivian in particular has made waves with of late.
If this thing lands with good range and the right price tag, it could be a banger. Hyundai is already selling over 40,000 Caspers a year in Korea. The electric version could be a hit when it debuts worldwide. Perhaps the only sad thing is that we must suspect it’s not coming to America. We’ve contacted Hyundai for comment, but the automaker’s American media channels have thus far made no mention of the gorgeous three-door.
We’ve been saying it for years—the world needs more cheap, do-everything compact EVs. Now, it looks like Hyundai is about to deliver us a humdinger. Bring it on.
Image credits: Hyundai
